abstra

James Marriott is a commentary YouTuber and Musician with over 2 Million subscribers, back in 2019 he reached out to me to work with him on his branding for his YouTube channel as well as his livestream branding!

Creating a perfect visual identity was important for this as I wanted to make it based on him and his fun personality! He gave some creative direction and we took it from there to create consistent fun visual identity! He still uses the banner on his page to this day!

For the font we went with James to be a normal, posh script font to match his British accent and posh vibes, and the different font for every letter in Marriott to showcase his fun comedy side!